Showing posts with label Silverleaf Resorts. Show all posts
Showing posts with label Silverleaf Resorts. Show all posts

Orange Lake Resorts Adds Silverleaf to its Expanding Family of Resorts

May brought the announcement that Orange Lake Resort's parent company, Orange Lake Holdings, had acquired Silverleaf Resorts, Inc. The acquisition of Silverleaf adds 13 vacation properties in six states across the eastern U.S. and 120,000 members to Orange Lake's family of resorts. It doubles the size of Orange Lake Holdings whose resorts span, Florida, Nevada, South Carolina, Tennessee, as well as Texas, Vermont, Virginia and Wisconsin. Silverleaf has been in operation for over 30 years.
  
Silverleaf Resorts along with Orange Lake's Holiday Inn Vacations® brand, will be operated independently. The two brands together represent 26 resorts, 7,200 villas and over 320,000 members. Club members in each brand will continue to receive all the benefits of their existing membership plans. 

Orange Lake CEO Don Harrill, called the acquisition of Silverleaf, "a historic development for both companies".  He added, "With our combined reach, we continue to stay on the forefront of providing diverse travel experiences for today’s changing market".

Thomas J. Morris, CEO of Silverleaf Resorts, expressed excitement in joining Orange Lake, "We are excited for the future and the tremendous opportunities this affords us".

Orange Lake’s acquisition of Silverleaf mirrors the industry trend, started in 2009, to consolidation of resorts and away from independent operations. The strength in numbers concept has worked well for many timeshare companies as a buffer to the ups and downs of the economy, and in providing owners a broader selection of vacation options.

Consolidation can offer a lifeline to smaller, private operators who are not large enough to go after public equity and are too small and complicated to interest institutional investors. Other companies that have been involved in recent consolidations are Marriott, Starwood, and Wyndham Resorts.

For more information on Orange Lake Resorts visit: www.orangelake.com or for more on Silverleaf Resorts go to: www.silverleafresorts.com




Who are the Leaders in Timeshare Sales?

Vacation Ownership World (VOW) - a digital magazine that acts as a forum for the trends and issues of the vacation ownership industry - has come out with its latest review and forecast of the state of vacation ownership sales. According to VOW, vacation ownership sales, timeshare and fractional sales combined, expanded 7% in 2013 over 2012. Combined with a 10% rise in 2012 over 2011, it’s the largest back-to-back sales growth period since the economy began its decline in 2008. Timeshare sales rose 11%...the largest jump since 2006 and 2007.

Last Year’s Top Developers Remain in the Lead
Changes and adjustments (noted in VOW’s 2012 review), are still being used by the leading developers who remain successful in an economy that is improving but still struggling. Some of the ways developers maintained success are:
  • Having access to sufficient capital
  • Using only the sales and marketing programs that have proven to be most efficient
  • Sustaining a ratio of new owner sales to existing owner sales
  • Recognizing that consumers are purchasing in smaller transactions (samplers, junior suites, biennials, triennials, etc.) and using social media to make vital owner contacts and building relationships
  • Using timeshare as a cash generator…some developers collect over 50% of the value of a sales contract up front. Ownerships allow developers to access inventory as needed versus carrying the cost of excess inventory on their books.
  • Improving cash flow and increased profitability by using sophisticated models to predict a prospect’s ability to pay

The Leaders in Timeshare Sales

The developers who had $5 million or more in 2013 sales include:

1. Wyndham Vacation Ownership
Wyndham Vacation Ownership (WVO) topped the list of the 2013 Sales Leaders with $1.9 billion in sales. WVO is one of those companies that stuck to their plan. Experiencing a banner year in 2012, WVO president and CEO Franz Hanning said that 2013 was a replay of 2012, "Once again our numbers were excellent, once again sales, tours, VPG, net income, EBITDA (earnings before interest, depreciation taxes and amortization) and WAAM (fee-for-service business model) sales and commissions were all up." Top on WVO’s strategy list…generate cash flow.

2. Hilton Grand Vacations
Coming in at #2 on VOW’s list was Hilton Grand Vacations with a record $830 million in timeshare sales. Much of the success was attributed to an increase in club membership to more than 200,000 and moving capital efficient sales from 17% in 2012 to 45% in 2013. Commenting on this, Hilton’s president of global sales Mark Wang stated, "We did this by welcoming more visitors to our sales centers allowing us to continue our strategy of adding first time buyers to our club." Mr. Wang attributed another part of HGV’s success to the company’s adherence to hiring and retaining qualified and dedicated employees, and their commitment to making an engaging work environment.

Rounding out the Top 10 in Timeshare Sales (in millions)
3. Marriott World - $679
4. Diamond Resorts International and Bluegreen Resorts each with - $465
5. Starwood Vacation Ownership - $326
6. Silverleaf - $244
7. Holiday Inn Club Vacations - $229
8. Villa Group - $116
9. Club Melia - $109

10. Welk Resorts - $105

Timeshares Continue Strong Growth

New construction starts support the results of the American Resort Development Association’s (ARDA) research findings showing the timeshare industry to be one of the fastest growing. ARDA’s 2012 World Wide Shared Vacation Ownership Report showed North America topping the timeshare global list with the most properties—2500 resorts or 46 percent of the total market. Timeshare companies are actively involved in building and acquiring new additions to their properties.

Breckenridge Grand Vacations Peaking Again

Breckenridge Grand Vacations is breaking ground this summer on a new resort on its Peak 8 property. Reportedly being called the pinnacle resort within the community, the exclusive 75 residence resort boasts 28,000 sq. ft. of amenity space and 4500 sq. ft. of space for resort operations.

Welk Resorts Celebrates 50 years in the Business with Further Expansion

This year, Welk Resorts is celebrating its 50th anniversary. Supported by capital obtained by the completion of a $158.67 million securitization last December, Welk has plans for more development. In June, Welk completed their multimillion dollar renovation of the Welk Resort Branson. In December, the Northstar Lodge was officially opened as a Welk Resort. In the works for 2015 are 123 luxury units in Breckenridge, and by 2018, 164 units in Poipu, Kauai.

More New Construction Rumored

Silverleaf Resorts is building a new sales center and reportedly bringing in award-winning companies like Architectural Concepts to design a more contemporary look for their resorts. Rumor has it that Westgate Resorts is on the lookout for new sites to construct in Northern and Southern California.

Future Growth Predicted in New Global Markets

The World Wide Shared Vacation Ownership Report research indicated that timeshare’s future will include more growth in the global timeshare market (now nearing 2%). The research reports 5300 resorts in 108 countries supporting more than 1.1 million jobs and generating over $45 million in direct economic output in 2010. Findings also show that ownership is likely to expand to numerous countries, particularly Brazil, Russia, India and China.



Silverleaf Resorts Shareholders Approve Merger Agreement

Silverleaf Resorts, Inc., a leader in the development, marketing and operation of timeshare resorts, has announced that its shareholders have approved Silverleaf’s merger with Resort Merger Sub Inc., an affiliate of Cerberus Capital Management, L.P.

The merger was approved by holders of 28,946,503 shares of Silverleaf’s outstanding common stock, representing approximately 75.9% of all votes entitled to be cast by holders of common stock.

Subject to the satisfaction or waiver of certain conditions set forth in the merger agreement and discussed in detail in the Definitive Proxy Statement on Schedule 14A filed with the Securities and Exchange Commission by Silverleaf on April 18, 2011, and as supplemented on May 9, 2011, Silverleaf expects to close the merger on or about May 16, 2011.

Following the effective time of the merger, Silverleaf’s shareholders will receive $2.50 in cash for each share of Silverleaf common stock they own, representing a premium of approximately 75% based on the closing trading price of $1.43 of Silverleaf common stock on February 3, 2011, the date on which the merger agreement was executed.

Upon completion of the merger, Silverleaf will become a private company, wholly-owned by SL Resort Holdings Inc., an affiliate of Cerberus, and its common stock will no longer be traded on NASDAQ.

Established in 1992, Cerberus Capital Management, L.P., together with its affiliates, is one of the world’s leading private investment firms with approximately $23 billion under management. Through its team of investment and operations professionals, Cerberus specializes in providing both financial resources and operational expertise to help transform undervalued companies into industry leaders for long-term success and value creation.

Cerberus holds controlling or significant minority interests in companies around the world. Cerberus is headquartered in New York City with affiliate and/or advisory offices in the United States, Europe and Asia.

Based in Dallas, Texas, Silverleaf Resorts, Inc. currently owns and operates timeshare resorts with a wide array of country club-like amenities, such as golf, clubhouses, an indoor water park, swimming, tennis, boating, and many organized activities for children and adults.

SL Resort Holdings Acquires Silverleaf Resorts

Silverleaf Resorts, Inc., a leader in the development, marketing and operation of timeshare resorts, has announced that it has entered into a definitive agreement to be acquired by SL Resort Holdings Inc., an affiliate of Cerberus Capital Management, L.P.

The transaction has been approved by Silverleaf’s Board of Directors, and the Board will be recommending that Silverleaf’s shareholders approve the transaction. Under the agreement, Silverleaf shareholders will receive, at the closing, $2.50 in cash for each share of Silverleaf common stock they own, representing a premium of approximately 75% based on the closing trading price of $1.43 of Silverleaf common stock on February 3, 2011. Cerberus has agreed to provide equity financing for the full amount of the merger consideration.

Thomas Morris, Executive Vice President, Capital Markets and Strategic Planning of Silverleaf, said, “Our Board of Directors and our management team believe that following a review of strategic alternatives this merger transaction is the best approach to maximize shareholder value and is in the best interests of Silverleaf’s shareholders, timeshare owners, and employees. We look forward to working with Cerberus to effect a smooth transition.”

“Cerberus is pleased to be investing in a company with an outstanding management team and proven track-record of success in the vacation ownership industry,” said Timothy F. Price, a Cerberus Managing Director and spokesman. “The family of resorts under the Silverleaf banner has a long history of providing members with convenient, high-quality vacation experiences at affordable prices. We look forward to supporting the Company’s management team and dedicated employees as they work to ensure that the Company’s members continue to enjoy great vacations for years to come.”

Silverleaf has engaged Gleacher & Company Securities, Inc. as its financial advisor in connection with the proposed merger.

The Silverleaf Board of Directors has received an opinion from Gleacher & Company Securities, Inc., that the consideration to be paid to Silverleaf shareholders in the transaction is fair from a financial point of view.

Completion of the transaction is subject to customary closing conditions, including approval by the Company’s shareholders. Silverleaf intends to hold a special meeting of its shareholders for the purpose of approving the merger as promptly as possible. Upon completion of the transaction, Silverleaf will become a private company, wholly-owned by Cerberus, and its common stock will no longer be traded on NASDAQ.

Robert E. Mead, the Chairman of the Board of Directors and Chief Executive Officer of Silverleaf, has entered into a Voting Agreement with Cerberus pursuant to which he has agreed to vote shares beneficially owned by him representing 24.5% of the outstanding shares of Silverleaf in favor of the transaction.