Showing posts with label Jon Zwickel. Show all posts
Showing posts with label Jon Zwickel. Show all posts

Change or Be Challenged

Those were the words of emcee Jim Madrid, owner of Advance Corporate Technology, as he offered the closing remarks at the 2015 Canadian Resort Conference (CRC). The CRC, one of the major events of the timeshare industry, ran September 9-10 at the Pan Pacific Vancouver Hotel in British Columbia. 

Words of Wisdom 

"As industry leaders, we cannot be content with simply staying the course and following the trends. We need to step up our game by setting the course," stated Canadian Resort Development (CRDA) President, Jon Zwickel. 

In his guest column for the National Timeshare Owners Association (NTOA), Zwickel offered more words of wisdom garnered from the conference. Zwickel says the diverse base of industry stake holders (HOA’s, resellers, exchange companies, rental companies, management companies, developers and suppliers) are not always aligned in their interests. An atmosphere of cooperation needs to be developed and a pooling of all collective resources.  

Workshops and Speakers

In lively discussions during the conference participants considered issues facing the industry—topics included:
  • Engaging the Customer, Delivering the Experience
  • Preserving the Legacy
  • Traditional and Alternative Financial Solutions
  • Sharing is Cool—Are We?
  • An Industry without Borders
  • Resorts Without Borders
Conference speakers featured industry experts such as Greg Crist, CEO of the National Timeshare Association, Robert Kobek of Customer Count, Darla Zanini of ARDA International Foundation, Nigel Lobo, VP of Resort Operations, Grand Pacific Resorts, and many more.

Outcomes

As a result of the conference, Zwickel lists several programs to consider—some a continuation of programs already being implemented in the industry.
  • Defining standards for our resorts and then committing to maintenance programs that support those standards.
  • Renewing our resorts with capital expenditures that are responsive to our markets.
  • Exploring and creating ways to provide unique, authentic, fun vacation experiences that appeal to the diversity of the market.
  • Refreshing sales methods to compel the next generation of vacation owners.
  • Establishing exchange opportunities that promote owner engagement.
  • Respecting the environment along with the local community.

For more information contact www.crda.com.

Upcoming Timeshare Conferences Provide Wealth of Information

Conferences are always a great source of information and networking for individuals and businesses alike. As timeshare owners and professionals, it's always a good idea to keep up on the changes and the innovations that could affect you. Knowledge is power in any industry!

Canadian Resort Conference

The Canadian Resort Conference of the Canadian Resort Development Association (CRDA) takes place September 23-24. This annual event is dedicated to promoting the interests of the resort industry in Canada and throughout the world. Not only will participants be treated to presentations by the industry's key players, CRDA's President & CEO Jon Zwickel promises opportunities to "learn, network and take advantage of business-to-business opportunities." Over the two day event participants will experience a half day networking activity, and a day and a half of debates and educational sessions.
The event is being held at the Pantages Hotel in Toronto and attendees can spend their time outside the conference enjoying downtown Toronto’s art, entertainment and shopping districts.

Conference Highlights

Speakers
The conference features such industry experts as CRDA's President/CEO Jon Zwickel, Bob McGrath, and VP of Business Development for RCI, and Robert Craycraft VP of Industry Relations for ARDA. Gregory Crist, CEO of the National Timeshare Owners Association, Mark McCullough, Senior Territory Manager-North Americas for TripAdvisor, and Jim Madrid, CEO of Advance Corporate Technology Inc. and Bob Kobek of CustomerCountTM will also be among the many timeshare experts sharing their knowledge.

Sessions
Kicking off the conference is a State of the Industry overview which will include updates on Timeshare, Travel Clubs and Vacation Clubs. The first day’s key note address, Employee Engagement and Culture, will be delivered by Jim Madrid, who as CEO of Advance Corporate Technology, has plenty of experience in that area. He will share his employee engagement process and the effects it has on company culture.
The second day’s keynote speaker, Mark McCullough from TripAdvisor speaks on what he knows well, the explosive impact of online review sites on the travel industry and how best to utilize TripAdvisor. Other intriguing session topics include "There’s No Escaping Getting Old—how does the industry cope with aging buildings, an aging customer base and an aging HOA, and So What Now?", a panel discussion on how to take the concepts discussed in the sessions from great ideas to working implementation. 

Shared Ownership Investment Conference

Interval International gets its Shared Ownership Investment Conference (SOIC) going in Miami Beach October 13-14. This event promises to provide complete resources for both new and established developers who are looking to learn more about future trends in resort financing, sales, marketing and operations in the industry. Hospitality executives and investors, hoteliers, real estate investment trusts, investment bankers, shared ownership consultants and private equity firms are encouraged to attend.

Conference Highlights

Speakers
Kelly McDonald, a nationally recognized marketing expert and author of "How to Market to People Not like You", headlines the conference’s networking luncheon with her speech "Multicultural Marketing Today."
Other prominent speakers include Howard Nusbaum President & Chief Executive Officer of ARDA, Michael Flaskey, Executive VP Chief sales and Marketing Officer of Diamond Resorts International, and Madeline Berges, VP of E-Commerce and Digital Marketing, Consumer Marketing for Interval International.
Sessions
Participants can learn more about the trend toward joint ventures and fee-for-service structure in the session, Hospitality Investment Trends, and can engage leaders in the hospitality industry for their unique perspectives in the session, "A View From the Top."
Other session topics include: Lender Talk, the Reality of Rentals, Marketing, the Engine that Drives Sales, and Social Media: Real people, Real Results. To register for the conference, email at: information@sharedownershipinvestment.com