Welk Resorts Earns 2012 ACE Employer of the Year Award from ARDA

California-based Welk Resorts, an industry leader having over 40,000 owners in San Diego, Palm Springs, Cabo San Lucas, and Branson, MO, received the 2012 ACE Employer of the Year Award from the American Resort Development Association (ARDA).

It’s no surprise that Welk Resorts was recognized with this prestigious award, one that recognizes an employer who has demonstrated exceptional commitment to its employees.

For the award that is given to individuals, teams or resorts that have demonstrated outstanding accomplishments with remarkable service and dedication to the profession, ARDA selected Welk Resorts because, “They treat their employees like family. From training and continued-learning opportunities to promotion from within the company, rewards for healthy living, and a vacation-donation program, Welk Resorts has a long tradition of giving back to its employees.”

Welk Resorts is no stranger to receiving recognition for its outstanding guest and owner satisfaction, especially with the company’s take-pride attitude to meeting the needs of today’s families with their “I will take CARE of it for you” mentality.

With numerous Trip Advisor awards, ranging from becoming number one in the Cabo market within three months of opening their Sirena del Mar (see photo) property to being named number 11 in the “Top 25 Resorts In The World” in 2011, Welk Resorts is well on its way to exceeding all expectations. Welk Resort’s appeal is undeniable.

From 2009 to 2011, when most development and timeshare companies were retrenching, Welk Resorts grew its top-line revenue more than 17 percent to $105 million. Jon Fredricks, President of the thriving company, credits Welk’s success to a corporate culture that provides fertile ground for creating the high-performance teams.

Keeping a long standing tradition alive that was established by founder Lawrence Welk, a bandleader who hosted one of TV’s most enduring series, is what sets Welk apart from others within the industry. Welk employees demonstrate the ideals established by their beloved Lawrence: kindness, compassion and generosity. “This is the Welk legacy that we are challenged to live up to every day,” says Jon Fredricks, President and CEO of Welk Resorts as well as the grandson of Lawrence Welk. 

“Winning the ACE Employer of the Year award is really about our employees—they are who make us shine. We are honored to acknowledge them in this way. There were over 475 ARDA Award submissions this year and competition was fierce, which makes us doubly proud for receiving this prestigious award,” said Fredricks.
0 Responses

Post a Comment