RCI Renews Affiliation Agreement With El Cid Resorts of Mexico

RCI®, the global leader in vacation exchange and part of the Wyndham Worldwide family of brands, has renewed its affiliation agreement with El Cid Resorts.

The 35-year old Mexican hotel group continues the partnership in an effort to offer the high-quality services and varied exchange options its owners have come to expect over the 27 years RCI has been its exclusive vacation exchange provider. The agreement includes El Cid Resorts’ six developments in Mazatlán, Cozumel and the Mayan Riviera.

“We chose RCI as a provider of vacation exchange because it offers members the benefits of the world’s largest vacation exchange network, in addition to being committed to the growth and expansion plans of our company,” said Carlos Berdegue, president and managing director, El Cid Resorts. “RCI’s business and marketing solutions complement our service offerings, making for a very productive relationship.”

Each of the El Cid Resorts attracts visitors with its first-class oceanfront accommodations, luxury spas and friendly and dependable service. Mazatlán’s four locations are renowned for their golf courses, while the Cozumel location gives visitors access to cave and cavern diving. In the Mayan Riviera region, travelers staying at Hotel Marina El Cid Spa Beach Resort (see photo) can go snorkeling in the aqua waters of the Caribbean in Puerto Morelos National Reef Park.

“We are proud to continue our relationship with El Cid Resorts, a hotel group that continues to grow through a clear business vision,” said Ricardo Montaudon, president and CEO, RCI Latin America.

“Its widespread success in Mazatlán and other Mexican tourist regions, such as the Mayan Riviera and Cozumel, are an indication of their exemplary commitment to servicing the guest. We look forward to more growth as our companies continue to work together.”

RCI is the worldwide leader in vacation exchange with over 4,000 affiliated resorts in approximately 100 countries. RCI pioneered the concept of vacation exchange in 1974, offering members increased flexibility and versatility with their vacation ownership experience. Today, through RCI® Weeks, the traditional week-for-week exchange system, and RCI Points®, the industry’s first global points-based exchange system, RCI provides flexible vacation options to its 3.8 million RCI subscribing members each year.
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